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WITHERSPOON AND OPEN CHANNELS GROUP COMBINE EXPERTISE FORT WORTH, Texas (November 19, 2008) – Witherspoon Marketing Communications and Open Channels Group are pleased to announce that the two agencies have formed a business alliance to provide minority marketing communications services to the regional business community. The alliance brings the two firms unique expertise together to meet the needs of businesses requiring marketing and communications solutions across numerous market segments. “We are very happy about our future working relationship with Tonya Veasey and Open Channels Group,” says Mike Wilie, president and CEO of Witherspoon. “While Witherspoon has ample skill in creating marketing materials as well as public relations campaigns, we are not where we need to be in minority communications. Open Channels Group are masters in this field and will help provide complete services to current and future clients.” “I have always admired Witherspoon’s work,” says Tonya Veasey, CEO of Open Channels Group. “The agency has a rich history and produces creative work that delivers strong results for their clients. Together, we will be able to provide total brand management to our clients in advertising, public relations, community relations and stake holder involvement across all markets, including those that have been traditionally underserved.” Witherspoon Marketing Communications is one of the longest serving advertising and public relations firms in the Southwest. For more than 60 years, the agency has led many of the most memorable advertising and public relations campaigns in the region. Open Channels Group, L.L.C. is a minority owned public affairs firm, which provides services to public, private, and grassroots organizations and special interest groups. The company’s core areas of expertise include minority public affairs/community relations, public involvement and communication strategy, including Spanish translation services and minority media relations. |
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